TikTok, moved at trend speed.
Native creative, Spark Ads, and Shop, shipped in days, with Runneth ranking which hooks are actually earning watch-time across our accounts.
TikTok's role
Discovery + cultural reach
TikTok reaches buyers who haven't searched yet, opening the top of the funnel with native, trend-speed creative. It feeds the engine with new attention that Meta then retargets and email nurtures into a first purchase.
No channel runs in a silo. The same brain shapes the Meta hook, the email subject line, and the TikTok script, so they all pull in the same, profitable direction.
Native creative
- Runneth ranks which angles earn watch-time
- Hook-first editing for the first three seconds
- Creative that looks like TikTok, not ads
- UGC and creator-led concepts
Spark Ads & creators
- Briefs informed by what's working organically
- Creator partnerships via Spark Ads
- Per-project UGC coordination
- Whitelisting and creator scaling
TikTok Shop
- Shop ads paired with paid media
- Live shopping support
- Shop integration and affiliate management
- Product seeding strategy
Hook & offer testing
- Iteration tied to CPM and hold rate
- Trend velocity without brand drift
- Systematic hook testing
- Offer architecture for TikTok behavior
Trend velocity
- Speed-to-creative in days, not months
- Weekly creative refresh cadence
- Trend monitoring and fast response
- Runneth flags rising hooks across accounts
Measurement
- Creative-level breakdowns
- Revenue-tied attribution
- Regular performance reviews
- Incrementality-aware reads
How Runneth sharpens TikTok.
Runneth ranks which hooks are earning watch-time across our accounts, so we point the next creative at the winners before the trend cools. Speed-to-creative is measured in days, and the brain makes sure we spend those days on what's already working.
Juan
Head of Paid Media
"TikTok punishes slow. We ship creative in days, and Runneth tells us which hooks are actually earning watch-time so we double down before the trend cools."
Average ROAS across managed spend
Spend managed across channels
Annual client churn
Want TikTok that compounds?
Book a call with our team. No pitch, just a look at where your TikTok spend is leaving profit on the table.
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