One of only 6 Runneth Agency Partners

Your next breakthrough,
powered by an AI brain they don't have.

Your ads, your email, and your inventory finally run as one system. Every dollar you put into growth comes back as profit, not just revenue.

NO PRESSURE · 24-HOUR REPLY · SENIOR STRATEGIST

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Trusted by ambitious brands

Plants in a BoxInvasion ToysRuthie GraceAged & OreCOOLOOVitalyKyte BabyHug SleepThe Night StorePlants in a BoxInvasion ToysRuthie GraceAged & OreCOOLOOVitalyKyte BabyHug SleepThe Night Store
The Three Pillars

What a growth partner sees that an ad agency doesn't.

Three parts of your business, read together. Most agencies only look at the first.

Acquire

New customers at a price your margin can carry.

Meta, Google, TikTok and YouTube, run by specialists who move the day a signal shows up, not the week a report lands.

Retain

Second and third orders from customers you already paid to win.

Email and SMS built from your real purchase history. Which products create repeat buyers, who's about to lapse, and what winning them back is worth.

Inventory & Signal

Ad budget pointed at products you can actually ship.

Your stock, ERP and sales channels, read together. You never hit a peak with your best repeat products sold out.

One Global System

Marketing, inventory and operations, run as one engine that protects your cash while you scale.

Wherever you sell, the three streams feed each other. Growth becomes profit you can bank, not revenue stuck in the wrong stock.

Marketing

Acquisition and retention across Meta, Google, TikTok, YouTube and email. In every market you sell in.

Inventory & stock

Stock, ERP and sales channels, read together. Budget only points at what you can actually ship.

Operational streamlining

The moving parts, connected and simplified. The business stays lean as it grows.

Cash flow protected, and scale you can bank. Budget follows the product that ships and brings people back, in every market you serve.

The Runneth Edge
One of only 6 official Runneth Agency Partners worldwide

More net profit.
Not just more revenue.

What it is

Runneth is an always-on creative and data intelligence that reads every channel at once. We're one of only six agencies in the world built on it, and it sits behind every decision we make on your account.

How we use it

Losing creative, idle budget, and stock risk get flagged in Slack daily. We shift dollars to the winners before the window closes.

Reads every channel togetherFlags spend, creative & stock dailyGets sharper every week

What “one brain across every channel” actually looks like.

Meta → Email & SMS

A hook stops the scroll on Meta. Runneth flags it, and it becomes next week's email subject line and SMS opener. The winner doesn't die in one channel.

Search → Ad angle

A keyword starts spiking in search. Runneth catches it, and it becomes an ad angle before the trend peaks, not after your competitors have already run it.

What it means for your bottom line.

Faster, better-informed decisions on your account compound into more revenue at lower cost.

Decisions scored against margin

Every move Runneth surfaces is weighed against MER, contribution margin, and LTV, not vanity ROAS. So when we scale, you keep the profit, not just the revenue.

Waste caught the same day

Losing creative and idle budget get flagged in Slack daily. We shift dollars to the winners before the window closes, fewer wasted dollars, more of your spend actually working.

One brain across the whole engine

The same intelligence shapes your paid ads, your email subject lines, and your landing pages. No channel operates in a silo, so they all pull in the same, profitable direction.

Compounds on your brand

Week 12 doesn't look like week 1. The Runneth brain digests hundreds of data points every week, so each creative brief gets smarter than the last, compounding into sharper hooks, tighter cuts, and better guesses as we go.

Forecast before you spend

12-month cohort forecasts tied to your actual margins show where growth is coming from before the dollar goes out. We scale on math, not hope.

Answers in minutes, not monthly

@runneth lives in your channel beside our team. Ask for this week's top hooks at 9am and have the answer, with the next move, before standup.

Want to see how this would work for your business?

Book a call
Our Results

Billions in revenue.
Thousands of wins.

$0M

Ad spend managed

$0.0B

Revenue generated

0.00%

ROAS lift in 90 days

0x

ROI on email marketing

Want results like these on your P&L?

Book a call
Featured Engagement

Anne Mulaire

How Shoelace Helped Anne Mulaire Grow Revenue While Cutting Ad Spend 47%

A Canadian luxury fashion label with thin margins needed efficiency, not just scale. Shoelace restructured accounts, shifted spend from retargeting to incremental Meta acquisition, and rebuilt creative around the brand's handmade, ethically-made story — cutting ad spend 47% YoY while lifting MER 117% and contribution margin 26%.

AcquisitionCreative
47%

Less ad spend YoY

117%

Increase in MER

26%

Increase in contribution margin

Client Testimonials
“I've truly enjoyed my time working with Shoelace, a dream team that's super smart, organized, and responsive to our ever-evolving creatives, launches, and demands.”

Ying

Founder, Kyte Baby

Want a partner like this in your corner?

Book a call
Start Here

Your Growth, Retention and Inventory Study.

  • Which products win customers, and which bring them back
  • Your true repeat rate, and which way it is heading
  • What is about to run out, and what that costs you at peak
  • The gaps in your email and SMS flows, with the revenue attached
  • The four moves that matter most, in order

What we need

Read access to your store and email platform, and thirty minutes with whoever knows the products.

What you get

The full study in two weeks, built on your real order history. Yours to keep, work with us or not.

What happens next

Want help making the moves? We scope a 90-day plan around three numbers and report on them every week.

Ready to scale?

Let's find the profit
hiding in your business.

Shoelace

© 2026 Shoelace. A Runneth Agency Partner.