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How Shoelace Plans to 3X This Ecommerce’s Business to 200% Growth This Year

How Shoelace Plans to 3X This Ecommerce’s Business to 200% Growth This Year

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Industry: Women’s Fashion‍ Services: Facebook, TikTok and Google Ads At Shoelace, we’re dedicated to driving growth for our clients, and we understand that doing so requires more than just creative ideas and...

The Top 10 Paid Advertising Strategies for Ecommerce Businesses

The Top 10 Paid Advertising Strategies for Ecommerce Businesses

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If you are an ecommerce business, then you are probably constantly on the lookout for the best ways to market and advertise your products. Many entrepreneurs struggle to find the...

Where to Spend Your Ad Dollars in 2023

Where to Spend Your Ad Dollars in 2023

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The new year is here and you and your business are ready to jumpstart your revenue to new heights! New Year – New Attitude, right? But where do you spend...

The Right Audience, The Right Time

The Right Audience, The Right Time

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Since iOS14.5 hit the scene, audience testing has become much less fun. With less data to optimize with, once stellar audiences like lookalikes have fallen by the wayside in favour...

Essential Digital Marketing Strategies for your Business

Essential Digital Marketing Strategies for your Business

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In this digital age, an online presence is a necessity for any thriving business. The Internet has changed the way consumers shop, communicate, and interact with companies and brands. As...

Top Marketing Metrics To Track To Grow Your Business

Top Marketing Metrics To Track To Grow Your Business

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Over the last 20 years, the rise of new online channels has vastly grown the data-gathering capabilities of businesses from all kinds of industries. Multiple touchpoints, from email to paid...